The Verbatim Coding Process
Data may be in the form of text, recorded audio, or images. Coders begin building a list called a "codebook" or "codeframe" by reading, listening to, or viewing each answer and assigning it a numeric code.
Coders begin by reading the text to be coded. As they read, they begin to build a codeframe (a list of codes by question). Then all of the open-ended answers to each question are coded. This system enables coders to move quickly through questionnaire text. All answers are carefully coded by a person trained in coding (no automated or computer coding). The results are precise codes that fully reflect the true meanings of the open-ended verbatims.
Types Of Coding
ASAP codes all types of unstructured data or responses, including the following:
We provide verbatim coding / open-ended / brands services for more than 30 different languages. The following languages are coded by our native language coders:
Costs And Timing
Costs and timing depend on variables such as language, topic, and volume. If you need a cost estimate for a coding project, please contact us